Lakeshore Bone & Joint Institute Launches New Brand and Website Experience

Updated Digital Presence Reflects LBJI’s Continued Commitment to Patient-Centered Orthopedic Care

Lakeshore Bone & Joint Institute, a leading orthopedic practice in Indiana, is proud to announce the launch of its refreshed brand and redesigned website, created to better support patients as they search for orthopedic care, treatment options, and trusted specialists close to home.

The updated brand and website reflect LBJI’s continued growth while honoring the practice’s longstanding commitment to helping patients restore mobility, reduce pain, and improve quality of life. The new digital experience was designed to make it easier for patients to find the information they need, including physician specialties, locations, services, appointment options, and educational resources.

“This new brand and website represent more than a visual update,” said Aaron G. Anderson, M.D., President of Lakeshore Bone & Joint Institute. “They reflect who we are as an organization and how we continue to evolve for our patients. Our goal is to make excellent orthopedic care more accessible, easier to navigate, and more connected to the needs of the communities we serve.”

As LBJI continues to grow, the refreshed brand reflects its broader vision to serve as a destination for orthopedic care across the region. With physicians trained through highly respected programs and specialists across joint replacement, sports medicine, spine care, hand and upper extremity care, foot and ankle care, physical therapy, imaging, and orthopedic urgent care, LBJI combines deep clinical expertise with advanced technology to support high-quality, patient-centered care close to home.

This commitment is carried through into the redesigned website, which features a more modern look and improved navigation, making it easier for patients to explore LBJI’s comprehensive services, learn about providers, and identify the right next step in their care journey.

“Our patients are often looking for answers during moments of pain, uncertainty, or limited mobility,” said Thor Thordarson, MBA, RN, Chief Executive Officer of Lakeshore Bone & Joint Institute. “This new website helps create a clearer path to care, whether someone is researching symptoms, learning about a procedure, or ready to schedule an appointment.”

To view the full press release, please click here.